After asking questions to members of my media group who like the stereophonics as well as the stereophonics forum i have collated the results that i gathered and have made. We found in our research that most of the people we are asked were of the male gender, and of the age between 25 and 30 this is therefore our target audience that we will focus on when making the video.
Our people that we asked said that they did not partially like the original video, this was mainly because the video was hard to follow. This straight away told us that for our product we would need the storyline to be simple if we were going to do a narrative based video. Our focus group did say though they liked the black and white effect in the video. In inital discussions with the group we had considered a effect on the video and since finding this out we have decided that we will do some testing useing a effect to see what it looks like on our product.
To find out what sort of video our target audience want we asked them if they wanted a narrative based video, a perfomance based video or a bit of both. From what our target audience said most of them prefer like the original video a narrative and performance based video. This is the idea that we had from the start and in line with what we had thought about doing, so for our product we product