Genre and Target Audience

The genre of the music that we have chosen is rock and brit pop. We chose this genre because it is very popular and it appeals to a wide range of audience. It is suitable for teenagers and the older generation but it is mainly aimed at teenagers. The original music video has currently 439,174 views on youtube so it is successful and popular.  

Our target audience is predominantly teenagers because I think that they can relate to it more because its modern and new. 

After our target audience research it was very popular with older teenagers and the older audience.
To found out our audience we did some research by giving a questionnaire to a range of people to find out what audience they think will like it the most.